External environmental factors affecting the organized retail industry Essay

The external environmental factors affecting the organized retail industry in india argon as follows Demographical Environment The important environmental factor that need proper and continuous monitor called Demographical Environment. Demography is the study of population and its characteristics. Even India has over millions of retail outlet, it still has a long itinerary to go with the international standard of retail industryCultural Environment they influence the consumers beliefs, art, morals, laws, custom. Indias large and dynamic size and economical and cultural diversity which had lead to no proper position or consumption pattern by means ofout the country. The main challenge the retail industry in India faces is of various(a) strategies for different sectors and segments.Social Environment it has the maximum effect on consumes. Social environment changes the habbits of people. In India brands akin Dettol have a higher impact on people because of its burning sensation . Maggi noodles are more of cheerful food in Indian Market than a staple food.Legal and Political Environment organisation plays a great role in moderating the role of business in the society through legislation. The legal frame work for relationship between business and consumer is designed to encourage a rivalrous marketing system to employ and adhere to best business practices.Economic Environment depends on the symbol of economic system in which the consumer makes purchases. Oil companies in India have dome compaings when oil prices went high, where they gave tips on how to stretch on fuel consumption. Shortages sometimes forces marketers to be allocators of limited supplies.Natural Environment the finite and non-renewable natural resources are being consumed very fast and there is little likelihood. The resources such as fuel and gasoline are heading towards a big crisis. The supreme court of India has banned the list of industries in New Delhi. The organization inste ad of being a facilitator for industrial growth is promoting industries which are creating less pollution.